These Limited Edition DAYTONA 500 Nascar Helmet Pez celebrate the 50th anniversary of the Daytona 500 - the race TOOK place in February of 2008. Kroger Grocery Stores ran a Daytona 500 50th Anniversary Promotion in January 2008, and these cool Daytona 500 Pez were limited to only 25,000 units. They were only available in the Kroger Grocery Chain. I was fortunate enough to get a small amount of these great Daytona 500 Pez. Quantities are extremely limited. First come, first served. Always 100% satisfaction guaranteed at www.dreamlife90.com - CLICK ON THE IMAGE FOR A LARGER VIEW OF THIS GREAT PEZ!